Tiny Hunter is a strategic branding agency based in Sydney. After years of focusing on specific industries, they were ready to broaden their reach. And give their own brand some of the attention they give their clients.
Year
2024
Client
Tiny Hunter
Agency
Ahooy
Website
https://tinyhunter.com.au/
Project info
Tiny Hunter had a new visual identity and needed a way of moving that felt like them.
The starting point was the story behind their name. The Tiny Hunter dragonfly spends its early life underwater before climbing out and emerging as a dragonfly. Rise and transformation were right there in the story, and became the foundation for the motion.
I built on that with upward movement, changing compositions and a strong rhythm. The idea was to give the identity a sense of growth and possibility, with the energy and confidence to match Tiny Hunter’s new direction.
Project info
Tiny Hunter had a new visual identity and needed a way of moving that felt like them.
The starting point was the story behind their name. The Tiny Hunter dragonfly spends its early life underwater before climbing out and emerging as a dragonfly. Rise and transformation were right there in the story, and became the foundation for the motion.
I built on that with upward movement, changing compositions and a strong rhythm. The idea was to give the identity a sense of growth and possibility, with the energy and confidence to match Tiny Hunter’s new direction.
Project info
Tiny Hunter had a new visual identity and needed a way of moving that felt like them.
The starting point was the story behind their name. The Tiny Hunter dragonfly spends its early life underwater before climbing out and emerging as a dragonfly. Rise and transformation were right there in the story, and became the foundation for the motion.
I built on that with upward movement, changing compositions and a strong rhythm. The idea was to give the identity a sense of growth and possibility, with the energy and confidence to match Tiny Hunter’s new direction.